Since the outbreak of the epidemic, TikTok trends have set many living standards. And Chinese street fashion has taken the Internet by storm and is going viral on TikTok and Instagram.
Your feed will most probably be flooded with footage of people dancing to “Blinding Lights” one week and videos of individuals showing off their serious makeup talents the next.
However, in recent months, a new trend has emerged that focuses on a specific form of street style, specifically Chinese street fashion.
You’ve definitely seen the videos if you’re on TikTok — a continuous loop of impeccably dressed Chinese influencers going around the streets of Beijing and Chengdu’s fashion districts portraying what Chinese street fashion looks like.
When each person turns to face the camera, the footage slows down, making their already intimidating stare-downs even more intimidating.
The clothes, the attitudes, the high-quality production, the K-Pop and Chinese hip-hop soundtracks… and, of course, the novelty of seeing individuals in head-to-toe capital-letter LOOKS at a time when many of us are spending our days at home in pajamas — everything about these films is captivating.
Many popular users @eromei and @elly.xia have published the most popular videos, which are compilation cuts of videos found on Douyin, China’s version of TikTok.
According to TechCrunch, Douyin is China’s fastest-growing social media app, with 400 million daily users.
It’s comparable to its worldwide counterpart in many respects, but the material, trends, and popular producers on each app have been vastly different until recently.
The rapid influx of Chinese street style films on TikTok is a fascinating example of the two applications colliding.
So, what exactly is the deal with these videos? They were most likely filmed in the fashion districts of Sanlitun in Beijing and Taikoo Li in Chengdu, which are famed for nightlife, restaurants, shopping, and fantastic fashion, as @elly.xia helpfully stated on Tik Tok.
Photographers and videographers congregate in these regions in the hopes of capturing incredible street fashion images, and trendy locals frequently show up deliberately to be photographed and filmed.
They are sometimes captured on camera unintentionally, and other times they are asked to be videotaped for a video.
The attire varies from classic streetwear to traditional “hanfu” apparel reinvented in fresh, modern ways, all worn with signature confidence and attitude that is amplified by the slow motion effect.
Model, makeup artist, and fashion blogger @ergoozhang, who frequently appears in beautiful clothes with her equally stylish partner, is one of the breakthrough stars from these films.
She went from 194 Instagram followers on July 11 to just over 14,000 today as the videos got popular on TikTok and expanded across other social media sites.
Is it possible that the App may be prohibited in the United States?
As worries about TikTok’s data collecting tactics grow, and firms like Amazon order their staff to remove the app, the video-sharing platform’s future — at least in the United States — looks bleak.
It’s possible that the app may be outright prohibited in the United States, or that TikTok will break away from its Chinese parent firm, Byte Dance Ltd., and become a stand-alone corporation led by Kevin Mayer, a former Walt Disney executive.
The popularity of these videos, however, has demonstrated that there is a need for Douyin content outside of China – and that the audiences for the two applications may be more similar than previously imagined. In fact, in typical TikTok fashion, a slew of users has already created their own Chinese street style-inspired videos, complete with just as much swag.
Chinese Street Style Has Taken Over the Internet By Storm
Trends on TikTok change at a fast pace. Your page will be flooded with “Savage” dancing competitions one week and videos of what you would wear as a TV character the next.
However, in recent weeks, a new trend has evolved that focuses on recording street style, particularly Chinese street style.
Slow-motion videos of fashionistas in Shanghai, Beijing, and other cities walking down the street in impossible-to-believe clothes have taken over the app.
If you use TikTok, you’ve probably seen some of these flawless outfits.
The video, which are frequently set to Blackpink’s “How You Like That,” feature clothing ranging from subtle, all-black ensembles that are expertly fitted and layered to more colorful streetwear styles from Balenciaga, Misbhv, and Vetements.
Virtually every video features persons that stare directly into the camera, almost acknowledging our enthralled gazes from across the room.
Who is Photographing These Videos?
In the comments area, fans of these films have begun asking some pointed questions, primarily concerning the practicalities of filming them.
Who is photographing these, and why does every street-style figure stare directly into the lens, as if they’re part of the shoot?
Is this a staged moment or a series of stunning candids? The material is actually sourced from several filmmakers on Douyin, the Chinese version of TikTok, according to Anna Mei, who runs @eromei and gathers the street-style videos on her famous page.
According to a BuzzFeed storey, these videographers “congregate in a few very particular regions around China,” filming subjects in places like Chengdu’s Taikoo Li shopping district, Beijing’s Sanlitun dining and nightlife district, and Shanghai’s Xintiandi fashion district. According to BuzzFeed, many of the subjects are models or influencers who are involved in the scheme.
Even if the videos are pre-recorded, the ultimate result is nonetheless enthralling.
In fact, the trend has encouraged many TikTok developers to emulate this particular manner of photography.
This movie was created by friends Jeffery Dang (@jeffery.dang) and Nava Rose (the.navarose), who were inspired by the Chinese street-style movement.
Both major admirers of Asian streetwear labels, the two developers were immediately drawn to the confident spirit that many Chinese street-style icons emanate, and they wanted to reproduce it in their own unique way.
“Chinese street style inspires me because of each person’s adaptability and confidence,” adds Dang.
“Whether they are styling basics, cultural wear, or loud pieces, each person has their own unique and specific taste in clothing.”
Watching these videos made Rose reconsider her own personal style. “The Chinese street-style videos opened my eyes and changed my perspective on fashion,” she says.
“They encouraged me to pick up my styling game and made me feel more at ease when it came to what I wore.” She’s been inspired to dress in a Dolls Kill yellow tartan ensemble, a leather button-up with a spiky leg harness, and even flame-print bell-bottoms.
Dang, on the other hand, opted for all-black ensembles with innovative layering. “Their garments are built with silhouettes that most American clothing labels don’t offer,” he adds, adding, “which motivates me to incorporate that fit into my wardrobe.”
“Bonus: Many of them also use face masks as an accessory, which is something we should all do.”
Dang and Rose hope to see more Chinese street-style flair on the app as the trend gains traction. They both believe it is resonating with TikTok users in the United States, particularly because they perceive American casual style to be less avant-garde than in Asia.
“The majority of us don’t dress like that,” Dang continues, “but we all wish we did.” “It’s an aspect of fashion that a lot of us in the United States aren’t used to seeing,” Rose says. I’ve never seen a grown woman dress up in a Cheez-It top and call it fashionable.”
Different Categories Of Chinese Street Style
There doesn’t appear to be a single form of Chinese street style. It draws inspiration from Japanese Lolita, punk, and even New York street fashion. This adaptability is what appeals to such a wide range of people. Furthermore, these everyday fashion icons aren’t just following the latest trends. They personalize it by inserting culturally specific elements, such as traditional Chinese attire. That isn’t the only thing that distinguishes Chinese street style: it also incorporates elements from many styles to create a magnificent statement ensemble.
Chinese street style is frequently divided into groups by TikTokers such as elly.xia. These categories demonstrate how unique Chinese street fashion can be.
The aesthetic of pastel goth is drawn from, well, goth.
Goth is a subculture and a fashion style that emerged in the 1980s in the United Kingdom.
It was influenced by the gothic rock music genre. victorian dress was also influenced by goth fashion, but with darker clothing and smokey makeup.
Gothic literature and gothic horror films are also sources of inspiration for goths.
Pastel goth has its origins in Harajuku street style and lolita fashion in Japan. In the 2010s, it was very popular.
“Let’s take goth style and make the colour scheme pastel, add more charming component, but preserve the horror elements,” someone says in pastel goth. It’s also known as “scary cute.”
After a ten-year hiatus, Chinese street style has brought it back to prominence. It also includes new aspects such as qipao.
Hip Hop Inspired
Hip-hop fashion is another classic trend that has found its way into Chinese street style.
Hip-hop is a cultural phenomenon that originated in the Bronx, New York, in the 1970s. Hip-hop has influenced the fashion industry as well as being a highly innovative music genre.
For artists, fashion became a means of expression. Rather than following conventional music industry fashion trends, the hip-hop community created its own rules.
Oversized clothing, bucket hats, chain accessories, denim dungarees, athletic as casual wear, and sneakers are among the looks. Artists were also the first to combine high-end designer clothing with more casual items.
Wearing a tight fitted shirt with baggy jeans is a 90s hip-hop and R&B trend. Hip-hop-inspired fashions have evolved to be more wearable in everyday life. But it’s their refusal to simplify their clothes that sets these TikTokers apart.
Any of these clothes could be seen in an Aaliyah music video.
eBoys and eGirls
is the most recent social media fashion trend among youngsters. One of the most diverse clothing genres is style.
It is a mash-up of long-standing internet culture elements such as anime, K-pop, and skateboard culture.
Layered skirts, sweaters, and jackets are frequently worn with baggy pants and chunky boots like Doc Martens. The accessories are chains and metalwork.
School-girl skirts (or skater skirts), thigh-high knee socks, and Mary Jane school girl shoes are among the feminine ensembles inspired by anime.
Exaggerated blush on the cheeks and nose is used in “e-people” makeup to make the wearer appear younger.
Hair dyed in unusual hues, most likely influenced by anime characters, is also part of this aesthetic. The e-girl/boy aesthetic aspires to be edgy and different while remaining cutesy.
Full e-girls/boys, on the other hand, are more of an online identity. Rarely will you find someone dressed up as an e-girl or e-boy on the street.
These Chinese street fashionistas, on the other hand, bring some of the most striking aspects of this style to life, which is what makes them so striking.
This aspect of Chinese street style is the most distinctive, and it is not always influenced by outside influences.
Wearing traditional Hanfu clothes became fashionable again in 2019. The younger generation has decided to wear full traditional garbs in everyday life to display their love for Hanfu fashion and culture. Hanfu are incredibly beautiful costumes.
When traditional Chinese components and silhouettes are combined into modern fashions, however, individuals get really inventive.
The two photographs above, for example, depict outfits with traditional Hanfu silhouettes but a modern touch.
There aren’t nearly as many layers in the outfits. They have applique patterns and mesh fabric to reveal some skin, which is something traditional Hanfu apparel would never do.
Traditional Chinese dress is more subtly incorporated into these outfits. Hanfu’s layered outfit was an inspiration for the individual in black on the left.
They made it more modest, though, by wearing all-black rather than the typical bright colours.
Other traditional Chinese garments, such as qipaos, can be worn with a modest modernization. High leg slits, sleeves, lace, fur, and accessories are examples of these restraints.
Because it does not conform to one certain style, Chinese street fashion fascinates a global audience. It also doesn’t stifle its inventiveness in order to appear “average.”
Those who are fashionable embrace apparel that stands out from the pack. They aren’t afraid to combine aspects from other genres to produce something unique.
There is something for everyone in Chinese street fashion.