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Home Models

Top Instagram Models To Follow This Year

Elizabeth by Elizabeth
August 1, 2022
in Models
Reading Time: 14 mins read
Top 20 Beautiful Instagram Models

In recent years, Instagram has become one of the most popular social media platforms. A key reason for its success is the ability to share photos and videos with friends and followers. For many people, Instagram is a way to connect with friends and family. But for others, it is a way to promote their personal brand. These so-called “Instagram models” use the platform to share photos and videos of themselves in order to gain popularity and attract paying customers. 

While some Instagram models are successful, others find that the competition is simply too stiff. In order to be successful, an Instagram model must have a strong following, post high-quality content, and be strategic in promoting their brand.

The top Instagram models are quite controversial. On one hand, they are restricted majorly to the online platform and earning their revenue from it. Also, they also have an influence which they can command over their millions of followers and fans. 

This huge following can turn into lucrative job opportunities for respective fashion and modeling brands for them. 

As Instagram is a visual platform, appealing pictures of models are open for fans to openly like and comment upon. These models also promote many products and services and have turned into successes. 

These models are beautiful and gorgeous, and due to their confidence, posing and beautiful bodies they amass their followers with very hot images in order to attract their audience. 

What Impact Do These Social Media Influencers Have In Society?

While some people bemoan the rise of social media influencers, there’s no denying that they have a huge impact on popular culture. 

In recent years, a new breed of celebrity has emerged: the Instagram model. These models have built huge followings by posting photos of themselves living glamorous lifestyles. Many of them are signed to major modeling agencies, and their faces are instantly recognizable.

Instagram models and influencers have a huge following online. They are often paid to post pictures and videos of themselves, and their lives seem glamorous and perfect. However, there is a dark side to this world. 

Instagram models and influencers often use filters and Photoshop to make their lives look better than they really are. 

They also spend a lot of time carefully curating their feed, only showing the best parts of their lives. As a result, their followers can end up feeling disappointed or even jealous. 

Some Instagram models and influencers have even been accused of promoting an unrealistic body image. Nevertheless, they continue to be hugely popular, and many people continue to follow them eagerly.

Some of the top Instagram models to follow include Kendall Jenner, Gigi Hadid, and Bella Hadid. 

They may not be traditional Hollywood celebrities, but they have a massive impact on the fashion industry and popular culture. 

Thanks to their influence, we’re seeing a new generation of models who are unafraid to flaunt their bodies and their style. Whether you love them or hate them, there’s no denying that Instagram models are here to stay.

Potential Dangers Of The Digital World

In recent years, social media platforms like Instagram have become increasingly popular, with users spending hours scrolling through posts. 

A significant portion of these posts are from people who have built up a large following by sharing images and videos of themselves. While some may see these influencers as harmless, there is growing evidence that they can have a negative impact on society. 

Studies have shown that exposure to images of perfect-looking bodies can lead to body image issues, particularly among young girls. In addition, the constant effort to maintain a public persona can lead to mental health problems like anxiety and depression. 

As our culture continues to become more obsessed with social media, it’s important to be aware of the potential dangers of the digital world. Otherwise, we may find ourselves increasingly disconnected from the real world around us.

Top Instagram Models To Follow In 2022

With that being said, you may be curious to know who to follow and who to not. We have compiled a list of the top instagram models to follow right now that not only promote having a picture perfect body, but are truly inspirational and also work hard to fight all the societal norms. 

So, check out our list of these top attractive Instagram models that you like to follow in 2022.

1. Kylie Jenner

Kylie Christen Jenner is a member of the Kardashian-Jenner family, an American model, and a successful entrepreneur. Kylie has been a founder and owner of Kylie Cosmetics since 2015. She is incredibly popular, irresistibly beautiful, and fabulously wealthy.

Kylie Jenner- Top Instagram Model In Our List

In 2019, she became the youngest billionaire in history who earned a fortune on his own, according to Forbes.

Kylie’s fans are enormous in numbers. Her posts can quickly gain 10 million likes and thousands of comments once she shares a fancy or attractive pic.

2. Gigi Hadid

Gigi looks like a barbie doll and is recognized because of her modeling career. She has collaborated with some well-known brands like Reebok, Maybelline, Calvin Klein, Guess, etc. Recently she gave birth to a daughter named Khai in 2021.

Gigi Hadid - Instagram Model In 2021

3. Hailey Bieber

Hailey Bieber is one of the most beautiful & attractive Instagram models, loved by many people. This lady is an American model, the youngest daughter of Stephen Baldwin, and the wife of Justin Bieber.

Hailey Bieber Instagram Model

Hailey started modeling in 2014 when she signed a contract with Ford Models. Since then, she has regularly taken part in editorial shoots, appeared on the pages of various magazines, and walked on the catwalks.

In addition, she has a great sense of taste. Her outfits are always unique, as Hailey’s style knows no boundaries.

4. Chrissy Teigen

Chrissy is a prevalent Instagram model around the world. She has seemed on the covers of numerous magazines and is 35 years old as of 2021. She married John Legend, a famous singer, in 2013 and has two kids with him.

Chrissy Teigen Instagram Models

5. Kendall Jenner

Kendall Jenner worked in the TV series Keeping Up With The Kardashians and is a part of the Kar-Jenner family. She is a very successful model and businesswoman. She has walked for Chanel, Marc Jacobs, Versace & Dolce & Gabbana, and many other famous brands.

Kendall Jenner Beautiful Instagram Model of 2021

6. Cara Delevingne

Being a successful actress and model, Cara Delevigne has undoubtedly become famous on Instagram. Cara collaborated with brands such as Burberry, Blumarine, Zara, and participated in houses Oscar de la Renta, Fendi, Dolce & Gabbana, etc.

Cara Delevingne Being a successful actress and model

She was also the muse of Karl Lagerfeld, who appreciated her rebellious character. At present, Cara is more into acting than modeling. However, the title of one of the top attractive Instagram models stays with her despite everything.

7. Bella Hadid

Bella Hadid is a social media star, American supermodel as well as ambassador of Dior and Bulgari. She is beautiful, young, and a little bit presumptuous. Bella loves appearing in revealing outfits and shocking the audience.

Bella Hadid is a social media star

Her modeling career started in 2014 when Bella signed a contract with IMG Models. Since then, a woman has worked with such brands as Alexander Wang, Sies Marjan, Carolina Herrera, Michael Kors, Ralph Lauren, Zadig et Voltaire, Oscar de la Renta, Versace, and others. One of the most critical stages in Bella’s life was signing a contract with Victoria’s Secret.

8. Emily Ratajkwoski

Emily got recognition for herself because of a music video in 2013 and since then has worked with some of the top fashion designers. Check her Instagram handle, and you will be attracted by seeing her pictures.

Emily Ratajkwoski Instagram Model 2021

9. Gisele Bundchen

Gisele is a 39 years old model who started working in 1998 and sparking her shine till now. She fame when Instagram was not a thing and grew her audience on Instagram with her stunning and chick Instagram posts.

Gisele Bundchen 9th Best Instagram Model

10. Sommer Ray

This is the first Instagram model on our list that has succeeded, mainly thanks to social media. Sommer Ray is a fitness model who became famous for the photos of her pumped butt and various posts dedicated to fitness. 

She has a successful channel on YouTube as well as a flourishing blog on Instagram. Instagram users even awarded her the title “the best buttocks on Instagram.”

Sommer Ray Instagram Model

11. Candice Swanepoel

Candice is a gorgeous model and has arrived on the list of highest-earning models by Forbes in 2016. She is a runway model and has collaborated with some of the high-end brands.

Candice Swanepoel highest-earning models by Forbes

12. Barbara Palvin 

Barbara Palvin is regularly included in the ratings of the most fashionable beauties in the world. When she turned 16, Barbara signed an independent contract with the international agency IMG Models. She collaborated with mass-market brands and luxurious ones: Pull and Bear, Armani Exchange, Nina Ricci, Giles, Louis Vuitton, Vivienne Westwood, Chanel, etc.

Barbara Palvin Instagram Model

13. Anastasia Karanikolaou

Popularly known as Stassiebaby, it is a trendy Instagram model. She is BFF with Kylie Jenner and has collaborated with brands like Meshki and Revolve etc.

Anastasia Karanikolaou Instagram Beauty Queen

14. Karlie Kloss

Karlie is a popular model who has worked for various brands and appeared in various fashion campaigns. She has collaborated with Adidas, Estee Lauder & Swarovski, etc.

Karlie Kloss Instagram Model

15. Demi Rose

Demi Rose Mawby gained recognition thanks to saucy selfies she posted to her Instagram account. The number of followers quickly skyrocketed, having brought Demi modeling contracts. She is one of the hottest Instagram models.

Demi often shares seductive pics in very revealing and audacious outfits.

Demi Rose Beautiful Instagram Model

16. Taylor Hill

Taylor Hill is an American supermodel, the face of Lancôme and L’Oréal brands. Since 2013 she has starred for Intimissimi, DKNY, H&M, D&G, Victoria’s Secret, and River Island. And since 2015, the model has been defiling at high fashion weeks in Paris, Milan, and New York.

Taylor Hill Gorgeous Instagram Model

Taylor’s face is quite recognizable. She is a nice-looking insta girl with beautiful green eyes. Her followers love her and closely keep their eyes on her life.

17. Miranda Kerr

Miranda Kerr began her career in Australia, but soon she moved to the USA. Over her modeling path, she has worked with leading designers: Balenciaga, Prada, John Galliano, Lanvin, Loewe, Chanel, Viktor & Rolf, Cristian Dior, Stella McCartney, Miu Miu.

Miranda Kerr Model

Miranda’s face appeared on the covers of Harper’s Bazaar Australia, Elle Mexico, Vogue España, Vogue Italia, Elle Korea, Harper’s Bazaar UK, Vogue Turkey, Vogue Indonesia, and others. She launched a brand of organic skincare products.

18. Liu Wen

Liu Wen was the first Chinese fashion model to walk the Victoria’s Secret Fashion Show. Similarly, she is the first Asian to make Forbes’s highest-paid models list. The New Your Times referred to her as “China’s first bona fide supermodel” in 2012.

Liu Wen Instagram Model

Liu Wen became the first Chinese model to appear on the front cover of American Vogue and was one of seven supermodels that featured on Vogue’s 125th Anniversary March 2017 issue.

19. Rocky Barnes

Rocky got fame because of Justin Bieber’s music video back in 2018, and since then, she has been gaining fame. She shares her pictures with her followers and has a massive following of 2.1 million.

Rocky Barnes Instagram Models

20. Amy Jackson

Amy Jackson is a British fashion model and actress starring in Indian films. This stunning lady can boast of Young Miss Liverpool, Young Miss Great Britain, and the Young Miss World 2009.

She is one of the top Insta models as well as the mother of a cute boy. Her Instagram account is a collection of Amy’s fashion pics, warm family shots, and nature.


The below section has been updated on 21st May 2022 since we find more models to add to the list.


21. Alexis Ren

Alexis Ren has 16.1 million followers. She also started young, at the tender age of 13. She is one of those models who found her spotlight on Instagram. A swimsuit model by designation, Alexis was Rookie of the Year in 2018 and also competed on Dancing with the Stars. 

Alexis inspires her fans to lead a good life by captioning all of her photographs with quotes. Her profile and feed are filled with beautiful shots which have attracted fans, globally.

22. Ashley Graham

Ashley Graham caters to the other side of the spectrum of fashion. She is plus-sized and at the age of 30, rocking it with her definition of what it means to be a model. She has over 18 million fans on her Instagram page and has also appeared on the covers of major publications such as Vogue, Harper’s Bazaar, Glamor etc. 

Ashley models clothing items such as swimwear and other attire according to her physique. She also holds the title of being the first plus-sized model to have appeared on Sports Illustrated Swimsuit 2016’s issue. 

Ashley Graham Instagram Model

Her other major clients include Nordstrom, Target, Marina Rinaldi, Hanes, etc. She continues to spread the message of body positivity and amass followers at an alarming rate. 

Wrapping Up

All the above-mentioned Instagram models are stunning, successful, beautiful and perfect. Most of them are regularly engaged in projects and ventures such as fashion shows, magazine photo shootings, and acting. 

Despite their mass followings and their amazing body shapes, all of the above ladies worked hard to gain such recognition and place in their careers. 

Many people misunderstand the amount of commitment these models make. Instagram is just a platform that has provided a platform for models to shine without involving the hassles of middlemen and agencies. In a way, it has provided equal opportunity to its audience to showcase their talent.

In today’s fast world, brands are always on the lookout for new model entrants in the market and dynamic portfolios. Since Instagram is a hot platform for such models, they often look for new ambassadors over there. 

Above mentioned social media personalities and Instagram models have converted many leads into customers for their respective brands and have created an influx of revenue for the brand and themselves in return. This creates an ideal situation for both parties and they enter a win situation for both.

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